Does the phrase “cold calling” terrify you? Are you a fempreneur that didn’t realize sales would be such a big part of running your own business? Leah Neaderthal teaches women entrepreneurs how to sign new clients. She is founder of Smart Gets Paid and joins us this week to talk sales and how selling doesn’t actually have to suck!
[Read more…] about Episode 54: Selling doesn’t have to suck — An interview with Leah Neaderthal
In this episode, we talk with Michele Hansen about the business she co-founded with her husband, Geocodio. They launched the business as a side hustle together just after they got pregnant with their first born, now Michele works full time on the business. We talk with her about what it took to make that change and how she has been able to grow the business using a lean startup model, selling to her most engaged customers and restructuring her posts based on what keywords people are using to find her site. Michele has some brilliant tips for fempreneurs on how to develop a Google Search Strategy and structure SEO to attract the right customers.
In this episode, we talk with Ginger Johnson, world class connector, dynamic speaker, writer and author, trainer, teacher, solutionist and entrepreneur. Ginger helps people connect on purpose, with purpose. We talk about stepping out of the perpetual, soul sucking networking game and building real relationships or strengthening your connectivity as Ginger says. Ginger also discusses the importance of leading with service to build authentic relationships. We also touch on how discipline and focus on the things that light your soul on fire can drive your success.
This episode is all about connectivity and getting down to what you love. Ginger offers some great insight from her experience finding building her fempire over the years, including her secret “juice” for taking the first step toward building stronger relationships with potential business partners during networking sessions.
In this episode, we talk with Claire Wasserman founder of Ladies Get Paid. The mission of Ladies Get Paid is to help women get promoted and get paid. Claire started the organization after working with a creative agency that helped creative women get work and realizing that her drive was to lift up women in all different circumstances. Claire talks about what Ladies Get Paid is doing now, what she sees as common challenges for women all over the country, and what she is hoping for in the future of Ladies Get Paid. We also end with some discussion about one of the most important people in a fempreneurs life. Hint: It’s not your clients, but a professional you can visit frequently to help you understand how you work best as a fempreneur. She thinks all of us should have one of these professionals in our lives.
[Read more…] about Episode 51: Ladies Get Paid — An interview with Claire Wasserman
In this episode we talk with Ashley Wilson founder of Everest and Company about how she launched her online boutique e-commerce business after spending several years working in the music industry. Ashley talks about how she used social media (Snapchat in particular) in partnership with a local launch party to kickoff the company. Ashley also talks about tools like Shopify that she uses on a daily basis. She also shares a bit of her social media strategy. Lots of great info for fempreneurs and in particular those launching e-commerce businesses.
[Read more…] about Episode 50: Launching an E-commerce Business — An interview with Ashley Wilson
In this episode, we geek out on everything systems for email and other digital media with Kae Whitaker, CEO of Kae Whitaker Solutions. Kae shares some fabulous tips every fempreneur can use to build the business they want with the right marketing and digital media techniques. Her tips include an eight step process for marketing any product or service; tips for using Instagram, Facebook, and Twitter; tools and systems she uses to manage all of her digital marketing efforts, and advice for all fempreneurs broadcasting their work.
