This week we talk with Susie Trujillo, Founder & Chief Strategist at STRUC, a strategy consultancy building brand positioning and marketing programs for growth-stage companies. We talk about common mistakes businesses make when it comes to marketing, where to start with your marketing efforts and how to market when your business is scaling up and at growth stage.
In this episode, we turn the mic on co-host and fempreneur Tera Wozniak Qualls. Tera’s entrepreneurial journey began in the nonprofit sector where in addition to her full-time gig, she founded and led the Grand Rapids chapter of the Young Nonprofit Professionals Network. She has built four different companies, written a book, became a realtor in less than a month (including the testing) and is currently managing a handful of business ventures. Tera shares a bit about her journey and her hopes for the future of Lean the F*ck Out.