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Episodes

Episode 52: Connectivity, the Fuel for Networking Success — An interview with Ginger Johnson

February 9, 2018 by Tera Qualls Leave a Comment

Ginger Johnson

In this episode, we talk with Ginger Johnson, world class connector, dynamic speaker, writer and author, trainer, teacher, solutionist and entrepreneur. Ginger helps people connect on purpose, with purpose. We talk about stepping out of the perpetual, soul sucking networking game and building real relationships or strengthening your connectivity as Ginger says. Ginger also discusses the importance of leading with service to build authentic relationships. We also touch on how discipline and focus on the things that light your soul on fire can drive your success.

This episode is all about connectivity and getting down to what you love. Ginger offers some great insight from her experience finding building her fempire over the years, including her secret “juice” for taking the first step toward building stronger relationships with potential business partners during networking sessions.

[Read more…] about Episode 52: Connectivity, the Fuel for Networking Success — An interview with Ginger Johnson

Filed Under: Episodes Tagged With: discipline, do it, fempreneur, focus, networking, servant leadership, service

Episode 51: Ladies Get Paid — An interview with Claire Wasserman

January 17, 2018 by Tera Qualls Leave a Comment

Claire Wasserman of Ladies Get Paid

In this episode, we talk with Claire Wasserman founder of Ladies Get Paid. The mission of Ladies Get Paid is to help women get promoted and get paid. Claire started the organization after working with a creative agency that helped creative women get work and realizing that her drive was to lift up women in all different circumstances. Claire talks about what Ladies Get Paid is doing now, what she sees as common challenges for women all over the country, and what she is hoping for in the future of Ladies Get Paid. We also end with some discussion about one of the most important people in a fempreneurs life. Hint: It’s not your clients, but a professional you can visit frequently to help you understand how you work best as a fempreneur. She thinks all of us should have one of these professionals in our lives.

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Filed Under: Episodes

Episode 50: Launching an E-commerce Business — An interview with Ashley Wilson

December 12, 2017 by Gretchen DeVault Leave a Comment

Ashley Wilson, founder of Everest & Company

In this episode we talk with Ashley Wilson founder of Everest and Company about how she launched her online boutique e-commerce business after spending several years working in the music industry. Ashley talks about how she used social media (Snapchat in particular) in partnership with a local launch party to kickoff the company.  Ashley also talks about tools like Shopify that she uses on a daily basis. She also shares a bit of her social media strategy. Lots of great info for fempreneurs and in particular those launching e-commerce businesses.

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Filed Under: Episodes Tagged With: be your own boss, fempreneur, running an online business

Episode 49: Digital Media for Small Businesses — An interview with fempreneur Kae Whitaker

December 5, 2017 by Tera Qualls Leave a Comment

In this episode, we geek out on everything systems for email and other digital media with Kae Whitaker, CEO of Kae Whitaker Solutions. Kae shares some fabulous tips every fempreneur can use to build the business they want with the right marketing and digital media techniques. Her tips include an eight step process for marketing any product or service; tips for using Instagram, Facebook, and Twitter; tools and systems she uses to manage all of her digital marketing efforts, and advice for all fempreneurs broadcasting their work.

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Filed Under: Episodes Tagged With: digital media, Entrepreneurship, small business, social media

EP48: Running an online fitness business — An interview with Charlene Dipaola founder of Hip Shake Fitness

November 21, 2017 by Gretchen DeVault Leave a Comment

Charlene Dipaola

This week we talked with fempreneur Charlene Dipaola founder of Hip Shake Fitness about how she started and runs her online fitness business. Charlene shares why she decided to take the leap into entrepreneurship even though she was very successful in a corporate career. She also talks about her own health journey including a Polycystic Ovarian Syndrome (PCOS) diagnosis. Charlene also shares how she started an online dance workout studio even though she considers herself to be an awkward dancer. In the conversation, we dive deep into how analytics can drive business decisions and help increase conversion rates, how Hip Shake Fitness uses Facebook and YouTube to grow community and drive sales and how to maximize content creation.

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Filed Under: Episodes Tagged With: analytics, Entrepreneurship, online business, running an online business, social media, women's health

Episode 47: Launching a Women’s Health Tech Startup — Julia Rose, founder of VaGenie talks pelvic floor health

November 16, 2017 by Tera Qualls 1 Comment

women's health tech startup founder Julia Rose

In this episode we talk with Julia Rose, founder of VaGenie, her women’s health tech startup. After the birth of her first child in France, Julia realized the importance of good vagina and pelvic floor health and how it affects our lives. After moving back to the United States and having her second child, she realized that women in the U.S. are exposed much less to the idea of needing to keep their pelvic floor’s healthy and all the areas of their lives it could affect.

This realization led Julia to start developing the VaGenie, a tool women can use to exercise their pelvic floor and build up their strength. Today, Julia is working on the manufacturing of the product, building the software, which is a video game type tool to go with the physical product, and developing a community that supports positive discussions of vaginal health and support for all women. Julia shares her process for how she has developed and funded the VaGenie and what she has in store for her business moving forward.

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Filed Under: Episodes Tagged With: tech startup, vagenie, women's health

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